Understanding electronic communications : printing in the information age

Author(s)

    • Ajayi, A'isha
    • Groff, Pamela J.

Bibliographic Information

Understanding electronic communications : printing in the information age

by A'isha Ajayi, Pamela Groff

(Prentice Hall PTR professional graphics series)

Prentice Hall, c1998

Other Title

Electronic communications

Available at  / 2 libraries

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Note

Includes index

Description and Table of Contents

Description

8181C-8 Understanding Electronic Communications Networking and the Internet - from the graphic arts perspective! The printer's and publisher's guide to the digital revolution. Nowadays, successful graphic arts professionals must not only understand new communications technologies: they must use them more effectively than competitors can. Understanding Electronic Communications is the first no-hype guide to the networking r evolution written specifically for printers and other graphic arts professionals. Start by taking a high-level view of mass communications on the eve of the 21st century. Next, learn the basics of networking your own organization, including advanced options such as wireless networking. Through real-world case studies, discover how printers are using the Internet - both as a marketing tool and an integral element of the production cycle. There's even a quick briefing on how telecommunications reform is changing the prices you pay and the services you receive.Friendly, readable and convenient, Understanding Electronic Communications also includes a quick-reference acronym list, detailed glossary, and up-to-date results of the latest GATF Survey on printers and technology.

Table of Contents

Quick Reference Acronym List. 1. A Brief History of Communications. The Dawn of Communication * Mass Communications on the Eve of the Twenty-First Century. 2. Networking Basics. Key Concepts in Networking and Data Transmission * Building Your Network: LAN Fundamentals. 3. Advanced Networking Issues. Transmission Options * Connectivity Tools * Wireless Networking. 4. The Internet As a Marketing and Production Tool. Getting to Know the "Net" * How Printers Are Using the Internet *. Appendix A: Printer Responses to GATF Survey. Appendix B: Current Telecommunications Environment. Glossary. Index. About the Authors.

by "Nielsen BookData"

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