Market research : a guide to planning, methodology and evaluation

Author(s)

• Hague, Paul N
• Jackson, Peter

Bibliographic Information

Market research : a guide to planning, methodology and evaluation

Paul Hague & Peter Jackson

Kogan Page, 1999

2nd ed

Note

Previous ed.: 1996

Includes bibliographical references and index

Details

• NCID: BA45537258
• ISBN:
  • 0749429178
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 239 p
• Size: 24 cm
• Subject Headings:
  • LCSH : Marketing research