Strategic management : formulation, implementation, and control

著者

• Pearce, John A.
• Robinson, Richard B. (Richard Braden)

書誌事項

Strategic management : formulation, implementation, and control

John A. Pearce, II, Richard B. Robinson, Jr

Irwin, c2000

7th ed

注記

Includes index

内容説明・目次

内容説明

Focusing on strategic management, this text presents contemporary research in the area and emphasizes conceptual tools and skills. It contains multiple "Business Week" and traditional strategic management cases, and presents a pedagogical model created by the authors.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA45943215
• ISBN:
  • 0072290757
• LCCN: 99016363
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Boston
• ページ数/冊数: 1 v. (various pagings)
• 大きさ: 27 cm
• 分類:
  • LCC : HD30.28
  • DC20 : 658.4/012
• 件名:
  • LCSH : Strategic planning