The marketing research guide

Author(s)

• Stevens, Robert E.

Bibliographic Information

The marketing research guide

Robert E. Stevens ... [et al.]

（Haworth marketing resources）

Haworth Press, c1997

Note

Includes bibliographical references and index

Details

• NCID: BA46127116
• ISBN:
  • 1560243392
• LCCN: 96019070
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xv, 488 p.
• Size: 22 cm
• Classification:
  • LCC : HF5415.2
  • DC20 : 658.8/3
• Subject Headings:
  • LCSH : Marketing research
• Parent Bibliography ID:
  • BA26922364