Handbook of relationship marketing

Author(s)

• Sheth, Jagdish N.
• Parvatiyar, Atul

Bibliographic Information

Handbook of relationship marketing

Jagdish N. Sheth, Atul Parvatiyar, editors

Sage Publications, c2000

• : cloth

Note

Includes bibliographical references and index

Details

• NCID: BA46162139
• ISBN:
  • 0761918108
• LCCN: 99050408
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Thousand Oaks
• Pages/Volumes: xvi, 660 p.
• Size: 24 cm
• Classification:
  • NDC9 : 675
  • LCC : HF5415.55
  • DC21 : 658.802
• Subject Headings:
  • LCSH : Relationship marketing