The fast forward MBA pocket reference

著者

    • Argenti, Paul A.

書誌事項

The fast forward MBA pocket reference

Paul A. Argenti

(The fast forward MBA series)

Wiley, c1997

  • pbk.

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注記

"The portable MBA"--Cover

Includes bibliographical references and index

内容説明・目次

内容説明

This pocket reference provides information to help business professionals solve their business problems and make informed decisions. The book includes: an A to Z reference of essential business topics providing key terms and tools for any business executive; reading lists, Internet sources, and traditional methods for gathering competitive intelligence; and ideas for solving tough research problems.

目次

  • Accounting
  • Communication
  • Economics
  • Entrepreneurship
  • Finance
  • International Business
  • Marketing
  • Organizational Behavior
  • Strategic Management
  • The Job Search
  • Notes
  • Electronic References
  • Index.

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