The fast forward MBA pocket reference
著者
書誌事項
The fast forward MBA pocket reference
(The fast forward MBA series)
Wiley, c1997
- pbk.
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注記
"The portable MBA"--Cover
Includes bibliographical references and index
内容説明・目次
内容説明
This pocket reference provides information to help business professionals solve their business problems and make informed decisions. The book includes: an A to Z reference of essential business topics providing key terms and tools for any business executive; reading lists, Internet sources, and traditional methods for gathering competitive intelligence; and ideas for solving tough research problems.
目次
- Accounting
- Communication
- Economics
- Entrepreneurship
- Finance
- International Business
- Marketing
- Organizational Behavior
- Strategic Management
- The Job Search
- Notes
- Electronic References
- Index.
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