Paying attention : visitors and museum exhibitions
著者
書誌事項
Paying attention : visitors and museum exhibitions
（Professional practice series）
American Association of Museums, 1998
- : pbk
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注記
Includes bibliographical references (p. 59-63)
"This project was supported, in part, by the National Science Foundation"--[iii]
内容説明・目次
内容説明
This study of visitor behavior in educational exhibitions includes an easy-to-use method for assessing the impact of exhibitions by examining the amount of time visitors spend in exhibits and where they pay attention. The author discusses a database that tracks the length of time people spend in exhibitions and where they stop, defines variables, and presents two new indexes for comparing visitor use of exhibitions. Case studies show how the indexes have been used to evaluate and improve the effectiveness of exhibitions.
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