Target$mart! : database marketing for the small business

Author(s)

• Newberg, Jay
• Marcus, Claudio

Bibliographic Information

Target$mart! : database marketing for the small business

by Jay Newberg, Claudio Marcus ; foreword by Philip Kotler

（The successful business library）

Oasis Press, c1996

1st ed

• : pbk.

Other Title

Target smart!

Database marketing for the small business

Note

Includes index

Details

• NCID: BA47402034
• ISBN:
  • 155571384X
• LCCN: 96035404
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Grants Pass, Or.
• Pages/Volumes: xv, 181 p.
• Size: 26 cm
• Classification:
  • LCC : HF5415.126
  • DC20 : 658.8/00285
• Subject Headings:
  • LCSH : Database marketing
• Parent Bibliography ID:
  • BA19870646