Images that work : creating successful messages in marketing and high stakes communication

著者

• Oller, John W.
• Giardetti, J. Roland

書誌事項

Images that work : creating successful messages in marketing and high stakes communication

John W. Oller, Jr., J. Roland Giardetti

Quorum, 1999

注記

Includes bibliographical references (p. [215]-230) and index

詳細情報

• NII書誌ID(NCID): BA47437491
• ISBN:
  • 1567201849
• LCCN: 99013622
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Westport, Conn.
• ページ数/冊数: x, 237 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.123
  • DC21 : 658.4/02
• 件名:
  • LCSH : Communication in marketing
  • LCSH : Marketing
  • LCSH : Advertising
  • LCSH : Semiotics