Selling online for dummies

著者

書誌事項

Selling online for dummies

by Leslie Lundquist

(--For dummies)

IDG Books Worldwide, c1998

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注記

Includes index

System requirements: PC with a CD-ROM drive

内容説明・目次

内容説明

This text shows readers what is necessary to turn an ordinary Web site into a link to a new market, where millions of customers can be reached. Topics include preparing or designing a Web site to be a point of transaction, handling payments from alternative money systems to credit cards, security concerns for the reader and their customers, and how best to present their products. Readers should have all the information they need to guide them through designing and setting up their own online shop, as well as being given the ability to benefit from a fast-growing market. The accompanying CD-ROM includes Internet access software, demos of software payment solutions, sample "commerce enabled" Web pages and freeware/shareware utilities for tracking transactions.

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