Marketing agricultural products : an Australian perspective

書誌事項

Marketing agricultural products : an Australian perspective

Tony Dunne

Oxford University Press, 1999

大学図書館所蔵 件 / 6

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Outlines the basic principles of marketing and their application to the production and marketing of raw agricultural products in Australia and New Zealand. To facilitate student learning, each chapter of the book opens with an overview, closes with a summary, and includes review questions and a guide to further reading.

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