Marketing agricultural products : an Australian perspective
著者
書誌事項
Marketing agricultural products : an Australian perspective
Oxford University Press, 1999
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Outlines the basic principles of marketing and their application to the production and marketing of raw agricultural products in Australia and New Zealand. To facilitate student learning, each chapter of the book opens with an overview, closes with a summary, and includes review questions and a guide to further reading.
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