Customer capitalism : the new business model of increasing returns in new market spaces

著者

• Vandermerwe, Sandra

書誌事項

Customer capitalism : the new business model of increasing returns in new market spaces

Sandra Vandermerwe

Nicholas Brealey Publishing, 1999

注記

Includes bibliographical references (p. 277-288) and index

• NII書誌ID(NCID): BA4785237X
• ISBN:
  • 1857882415
• LCCN: 98056043
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Naperville, Ill.
• ページ数/冊数: xvi, 296 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.5
  • DC21 : 658.8/12
• 件名:
  • LCSH : Customer services
  • LCSH : Target marketing
  • LCSH : Capitalism