Partnering with Chinese firms : lessons for international managers
著者
書誌事項
Partnering with Chinese firms : lessons for international managers
Ashgate, c2000
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注記
Includes bibliograhical refernces and index
内容説明・目次
内容説明
This work is aimed at international managers or business students who are interested in emerging markets, particularly China. It provides conceptual backgrounds, analytical frameworks, managerial insights, business guidance, and practical evidence concerning partner selection for both foreign and Chinese investors. It addresses how foreign companies should select ideal Chinese firms as well as what Chinese firms are looking for from foreign investors. The book is divided into three parts. The first part presents an overview of multinational enterprises (MNEs) in China and outlines the economic environment facing these firms. The second part delineates how to select appropriate partner firms from both foreign and Chinese parents perspectives. The third part includes ten case studies showing how leading MNEs in the world adopt entry and co-operative strategies (including partner selection) that align properly with internal capabilities, external environment, and organizational needs. Based on a variety of archival and Internet sources, these case studies are prepared by the author for discussion purposes.
目次
- Part 1 Partnering with Chinese firms - overview: multinational corporations in China - an overview - MNCs and worldwide investment, MNCs and FDI flows to Asia, FDI in China - 1979-1998, present situation and future outlook
- the economic environment at the turn of the century - overview of the Chinese economy, current situation and future direction, implications for MNCs. Part 2 Parterning with Chinese firms - foreign vs. Chinese perspective: partner selection - a foreign parent perspective - conceptual background, strategic attributes, organizational attributes, financial attributes, empirical evidence, practical examples -mini-cases
- partner selection - a Chinese parent perspective -evaluating a foreign investor's critical capabilities, theory on Chinese firms, research methods, analysis and results, discussion and conclusion. Part 3 MNEs in China - case studies: Atlantic Richfield into China
- Intel's entrance into China
- PepsiCo in China
- Xerox in China
- OTIS in China
- Kodak in China
- Coca-Cola in China
- Microsoft in China
- Boeing in China
- KFC in China.
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