China business : challenges in the 21st century

著者

書誌事項

China business : challenges in the 21st century

edited by Oliver H.M. Yau and Henry C. Steele

The Chinese University Press, c2000

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注記

Includes bibliographical references (p. [473]-502)

内容説明・目次

内容説明

Foreign businesses that hope to succeed in China need to be better informed of the challenges that China is faced with today. China was a centrally planned economy with few international ties only three decades ago. China is making up for lost time with unequalled energy and determination. Contributors in this book address a wide range of business issues through their research and present a glimpse on the complexity of doing business in China today.The book consists of four sections: the business environment; management issues; sales and marketing; international business.

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詳細情報

  • NII書誌ID(NCID)
    BA48176043
  • ISBN
    • 962201853X
  • 出版国コード
    cc
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Hong Kong
  • ページ数/冊数
    x, 504 p.
  • 大きさ
    23 cm
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