China business : challenges in the 21st century

著者

• Yau, Oliver H. M.
• Steele, Henry C.

書誌事項

China business : challenges in the 21st century

edited by Oliver H.M. Yau and Henry C. Steele

The Chinese University Press, c2000

注記

Includes bibliographical references (p. [473]-502)

内容説明・目次

内容説明

Foreign businesses that hope to succeed in China need to be better informed of the challenges that China is faced with today. China was a centrally planned economy with few international ties only three decades ago. China is making up for lost time with unequalled energy and determination. Contributors in this book address a wide range of business issues through their research and present a glimpse on the complexity of doing business in China today.The book consists of four sections: the business environment; management issues; sales and marketing; international business.

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詳細情報

• NII書誌ID(NCID): BA48176043
• ISBN:
  • 962201853X
• 出版国コード: cc
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hong Kong
• ページ数/冊数: x, 504 p.
• 大きさ: 23 cm