The fundraising planner : a working model for raising the dollars you need
著者
書誌事項
The fundraising planner : a working model for raising the dollars you need
(The Jossey-Bass nonprofit and public management series)
Jossey-Bass, c1999
- : pbk
大学図書館所蔵 全2件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references (p. 189)
内容説明・目次
内容説明
A good fundraising plan can make a vital difference in the quality of a nonprofit organization's programs and services. It can be the map by which the organization charts and secures its future. This step-by-step guide is designed to help you and your organization construct an operational fundraising plan that is appropriate to your specific funding needs. From meeting deadlines and scheduling special events to creating an overall plan for fundraising activities, The Fundraising Planner ensures that all activities fit together as a whole and support each and every program. The model presented in this workbook is flexible and suited to multiple purposes.
Use The Fundraising Planner and learn how to: * Create an effective overview plan Formulate a calendar of events, mailings, and strategies to attract contributions Draw fundraising ideas from financial data Strengthen your donor and prospect lists - Survey your board to refine its mission Produce a basic funding proposal and press kit Prepare clear status reports for the board, development staff, and key fundraising participants Track progress towards your funding goal The authors have organized the workbook into four sections corresponding to the main stages of designing a fundraising plan: Understanding the Big Picture Deciding Plan Inputs Putting the Plan Together Monitoring the Plan Within each section, chapters detail how to master an essential fundraising skill and offer "To Do" exercises to reinforce learning. The exercises allow you to build a cogent, practical fundraising plan. Additionally, there are real-life examples reflecting current fundraising issues across the country. The Fundraising Planner provides easy-to-follow advice to fundraisers from organizations of all sizes.
With this valuable guide, you and your team can achieve greater efficiency in the day-to-day challenges of fundraising.
目次
THE FUNDRAISING PLANNING MODEL. Why You Need a Fundraising Plan. How the Model Works. UNDERSTANDING THE BIG PICTURE. Determining the Funding Need. Breaking the Funding Need into Manageable Parts. DECIDING PLAN INPUTS. Step I: Building the Case. Creating a Core Communications Piece. Selecting Case Support Materials. Step II: Identifying Key Donors. Recognizing Potential Donors. Tracking and Evaluating Prospective Donors. Involving Your Board. Step III: Selecting Effective Fundraising Activities. Planning Your Cultivation and Solicitation Activities. Finding Institutional Donors. PUTTING THE PLAN TOGETHER. What Your Fundraising Plan Looks Like. MONITORING THE PLAN. Evaluating Your Progress and Following Up.
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