Marketing a service for profit : a practical guide to key service marketing concepts

Author(s)

• Clarke, Greg

Bibliographic Information

Marketing a service for profit : a practical guide to key service marketing concepts

Greg Clarke

（Marketing in action series / series editor, Norman Hart）

Kogan Page, 2000

Note

Includes bibliographical references and index

Details

• NCID: BA48383401
• ISBN:
  • 0749419199
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: vii, 200 p.
• Size: 24 cm
• Parent Bibliography ID:
  • BA26383689