Advertising : information or manipulation?

著者

• Day, Nancy

書誌事項

Advertising : information or manipulation?

Nancy Day

（Issues in focus）

Enslow, c1999

注記

Includes bibliographical references (p. 112-121) and index

Summary: Discusses how advertising has developed, how companies use it to entice consumers, and the impact of advertising on people, particularly young people

• NII書誌ID(NCID): BA48385917
• ISBN:
  • 0766011062
• LCCN: 98035032
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Berkeley Heights, N.J.
• ページ数/冊数: 128 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5829
  • DC21 : 659.1/01/9
• 件名:
  • LCSH : Advertising -- Juvenile literature
  • LCSH : Advertising -- Psychological aspects -- Juvenile literature
  • LCSH : Persuasion (Psychology) -- Juvenile literature
  • JVSH : Advertising
• 親書誌ID:
  • BA19930883