The eProcess edge : creating customer value and business wealth in the Internet era
Author(s)
Bibliographic Information
The eProcess edge : creating customer value and business wealth in the Internet era
Osborne/McGraw-Hill, c2000
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
This book is a practical roadmap that shows managers and technology decision-makers exactly how to improve their processes and capabilities, gain the competitive advantage through relationships, and help their companies build wealth. Revealing the advantages of eProcess, the authors show how to combine new technology with business processes to generate faster revenue growth and greater profits through relationships and repeat business. Peter Keen has sold over 200,000 copies of 3 best-sellers, and is a regular columnist for ComputerWorld, a regular keynote speaker at conferences and is also the founder and Chairman of Keen Innovations. Organisation's with which he has worked include British Airways, British Telecom, Citibank, Glaxo and IBM. Mark McDonald is one of the top e-commerce veterans at Andersen Consulting, and is a popular speaker on the issues of eCommerce. Already attracting significant attention, this book is certain to be a best-seller!
Table of Contents
Part I: Designing the eProcess Edge. Chapter 1: From Internet Innovation to eProcess Execution. Chapter 2: Why Process Maters. Chapter 3: Redifining "Process" for the Internet Era. Part II: The Relationship Imperative. Chapter 4: Value Network: Targeting eCommerce Relationships. Chapter 5: Defining Relationships: Touch and Texture. Chapter 6: Valuing and Sourcing eProcess Capabilities. Part III: Delivering eProcess Results.. Chapter 7: Embedding Business Rules in Software. Chapter 8: Out-Tasking and In-Sourcing. Chapter 9: Be Exceptional: People Plus Process Plus Technology. Chapter 10: Managing an eCommerce Business.
by "Nielsen BookData"