How to win customers in the digital world : total action or fatal inaction

著者

• Vervest, Peter
• Dunn, Al
• Hoogeweegen, Martijn
• Cameron, Nancy Foy
• Weesing, Thomas

書誌事項

How to win customers in the digital world : total action or fatal inaction

Peter Vervest and Al Dunn ; with contributions by Martijn Hoogeweegen, Nancy Foy Cameron and Thomas Weesing

Springer, c2000

注記

"Making every activity -customer activity- through complete communication"

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA48738879
• ISBN:
  • 3540665757
• LCCN: 99058101
• 出版国コード: gw
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Berlin
• ページ数/冊数: xx, 244 p.
• 大きさ: 24 cm.
• 分類:
  • LCC : HF5415.1265
  • DC21 : 658.8/4
• 件名:
  • LCSH : Internet marketing
  • LCSH : Customer relations