Watching television audiences : cultural theories and methods
著者
書誌事項
Watching television audiences : cultural theories and methods
Arnold , Oxford University Press, 2000
- : hb
- : pb
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注記
Bibliography: p. [249]-256
Includes index
内容説明・目次
- 巻冊次
-
: hb ISBN 9780340741412
内容説明
A study of media audiences. Moving from the concept of an implied audience to active audience readings, scholars are now seeking to synthesize the two areas in a way which will constitute a "third generation" of audience studies. The book offers an exploration of the new theories in the shape of a survey of current work on the audiences for different TV genres. It seeks to provide students and academics with an understanding of the theory as well as of the different methodologies used to research different types of audience.
目次
- The television cop series
- the television soap opera
- television sitcom
- television advertisements
- violent television - worrying about children
- pornography on television - worrying about sex and gender
- television science fiction
- current affairs television
- "authored" television
- "authored" audiences
- conclusion - risk, performativity and the body.
- 巻冊次
-
: pb ISBN 9780340741429
内容説明
Watching Television Audiences offers a comprehensive introduction to the current state of research into TV audiences. Written by a leading scholar in the field, it surveys work done on a variety of genres and programmes, including science fiction from Dr. Who through Star Trek to the X-files, sitcoms, cop shows, cartoons, news, documentary and many others. It explores concepts of audience research from the theory of an implied audience to active audience readings, and examines how scholars are now seeking to synthesis the two areas in a way which will constitute a 'third generation' of audience studies. Above all, it provides students and academics not only with an understanding of the theory but also of the different methodologies used to research different types of audience.
目次
- The television cop series
- the television soap opera
- television sitcom
- television advertisements
- violent television - worrying about children
- pornography on television - worrying about sex and gender
- television science fiction
- current affairs television
- "authored" television
- "authored" audiences
- conclusion - risk, performativity and the body.
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