International marketing strategies : how to build international market share

Author(s)

Bibliographic Information

International marketing strategies : how to build international market share

[by] Erik Wiklund

(The McGraw-Hill marketing series)

McGraw-Hill, 1987

internatiotnal ed.

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Note

Includes index

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Details

  • NCID
    BA49634835
  • ISBN
    • 0071003371
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    New York
  • Pages/Volumes
    x, 195 p.
  • Size
    22 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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