The natural step for business : wealth, ecology, and the evolutionary corporation
著者
書誌事項
The natural step for business : wealth, ecology, and the evolutionary corporation
(Conscientious commerce)
New Society Publishers, c1999
- : pbk.
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注記
Includes bibliographical references (p. 208-212) and index
内容説明・目次
内容説明
This book examines how four very successful 'evolutionary" corporations in Sweden and the United States -- including IKEA and Scandic Hotels in Sweden, and Collins Pine and Interface in the U.S. -- are positioning themselves for long-term competitiveness using The Natural Step as a central part of their corporate strategy. Nattrass and Altomare puncture the myth that a company must choose between profitability and care for the natural environment, and present a timely and practical application of this exciting model for global sustainability.
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