Proceedings of the 1984 convention of the American Academy of Advertising

Author(s)

• Glover, Donald R.
• American Academy of Advertising. Conference

Bibliographic Information

Proceedings of the 1984 convention of the American Academy of Advertising

edited by Donald R. Glover

American Academy of Advertising, c1984

Details

• NCID: BA5008854X
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: [Columbia, S.C.]
• Pages/Volumes: vi, 137 p.
• Size: 28 cm
• Classification:
  • LCC : HF5802.5
• Subject Headings:
  • LCSH : Advertising -- Congresses
  • LCSH : Advertising -- United States -- Congresses