Strategic management of services : framework and cases

Author(s)

• Das, Ranjan

Bibliographic Information

Strategic management of services : framework and cases

Ranjan Das

（Oxford India paperbacks）

Oxford University Press, 1999

• : pbk

Note

Originally published: 1997

Includes bibliographical references

Description and Table of Contents

Description

Using fifteen case studies across the service sector industry in India, this book analyses the growing Indian service sectors in the current liberalization phase from the viewpoint of managers and corporate entities, both Indian and multinational.

by "Nielsen BookData"

Details

• NCID: BA50150654
• ISBN:
  • 0195650883
• Country Code: ii
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Delhi ; Oxford
• Pages/Volumes: xii, 435 p.
• Size: 21 cm
• Classification:
  • DC21 : 338.40954
• Subject Headings:
  • LCSH : Service industries -- India -- Management
  • LCSH : Strategic planning -- Case studies
  • LCSH : Service industries -- India -- Case studies
• Parent Bibliography ID:
  • BA0711565X