Strategic management of technology and innovation

書誌事項

Strategic management of technology and innovation

Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright

McGraw-Hill/Irwin, c2001

3rd ed

  • : pbk

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注記

Includes bibliographies and indexes

内容説明・目次

内容説明

This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based on reviewer response to a survey, the authors have updated many of the cases that instructors found outdated or lacking. Classic cases such as Claire McCloud have been kept, while newer cases such as Intel Corporation in 1999 have been added. There is also a strong set of readings from sources such as "Harvard Business Review", "California Management Review", and "Sloan Management Review".

目次

  • Introduction: integrating technology and strategy
  • technology and strategy - a general management perspective
  • technology and the general manager. Design and evolution of technology strategy: design and implementation of technology strategy - an evolutionary perspective
  • distinctive technological competencies and capabilities
  • technological evolution
  • industry context
  • organizational context
  • strategic action. Enactment of technology strategy: developing the firms innovative capabilities
  • designing and managing systems for corporate innovation
  • technology sourcing
  • corporate innovation. Enactment of technology strategy: creating and implementing a development strategy
  • new product development
  • building competencies/capabilities through new product development. Conclusion: innovation challenges in established firms.

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