Prime movers : define your business or have someone define it against you
著者
書誌事項
Prime movers : define your business or have someone define it against you
J. Wiley, c2000
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注記
Includes bibliographical references (p. [315]-322) and index
内容説明・目次
内容説明
This book deals with the frameworks between customers and suppliers. These frameworks link a customer's own value creating activities to the competencies and resources of the supplying firm(s). Both the short term (financial) and long term (knowledge) benefits to using this approach are discussed.
目次
The New Logic of Value Creation.
Configuration and Reconfiguration.
The Perception of Value.
An Emerging Architecture for Value Creation.
Customer Orientation: Aligning the Value-Creation Logics of the Firm with the Value-Creation Logics of Existing Customers.
Capability Focus and Lean Management: Leveraging the Existing Capabilities of the Firm to Create New Offerings.
Actor-Centered Market Making: Leveraging New Capabilities of the Firm to Create New Offerings.
Co-operative Market Making: Prime Movers Acting for Others, Not Themselves.
Appreciative Market Making: When Becoming a Prime Mover is Not the Driving Goal.
Value Creation as Prime Movers See It.
Notes.
References and Further Reading.
Index.
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