Understanding global cultures : metaphorical journeys through 23 nations
著者
書誌事項
Understanding global cultures : metaphorical journeys through 23 nations
Sage Publications, Inc., c2001
2nd ed
- : cloth
- : pbk
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注記
Includes bibliographical references (p. 437-446) and index
内容説明・目次
内容説明
The First Edition of this book introduced a new method, the cultural metaphor, for understanding the cultural mindset of a nation and comparing it to other nations. This new edition develops the method and applies it to a fascinating range of 23 case studies of countries in Europe, the Middle East, Asia and North and South America.
目次
PART ONE: INTRODUCTION
Understanding Cultural Metaphors
PART TWO: AUTHORITY RANKING CULTURES
The Thai Kingdom
The Japanese Garden
India
The Dance of Shiva
Bedouin Jewery and Saudi Arabia
The Turkish Coffeehouse
The Brazilian Samba
The Polish Village Church
Kimchi and Korea
PART THREE: EQUALITY MATCHING CULTURES
The German Symphony
The Swedish Stuga
Irish Conversations
PART FOUR: MARKETING PRICING CULTURES
American Football
The Traditional British House
PART FIVE: CLEFT NATIONAL CULTURES
The Malaysian Balik Kampung
The Nigerian Marketplace
The Israeli Kibbutzim and Moshavim
The Italian Opera
Belgian Lace
PART SIX: TORN NATIONAL CULTURES
The Mexican Fiesta
The Russian Ballet
PART SEVEN: SAME METAPHOR, DIFFERENT MEANINGS
The Spanish Bullfight
The Portuguese Bullfight
PART EIGHT: BEYOND NATIONAL BORDERS
The Chinese Family Altar
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