Psychology in advertising

Author(s)

• Poffenberger, Albert Theodor

Bibliographic Information

Psychology in advertising

by Albert T. Poffenberger

T.M.C. Press, 1985

Note

Reprint. Originally published: Chicago ; New York : A.W. Shaw, 1925

Includes bibliographical references (p. 617-623) and index

Details

• NCID: BA50908268
• Country Code: ja
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Osaka
• Pages/Volumes: xix, 632 p.
• Size: 22 cm