Advertising-Planning

Author(s)

• Goeldner, Charles R.
• Dicke, Karen
• University of Colorado, Boulder. Business Research Division

Bibliographic Information

Advertising-Planning

by C. R. Goeldner and Karen Dicke

（Bibliography of tourism and travel research studies, reports, and articles / by C. R. Goeldner and Karen Dicke, v. 7）

Business Research Division, Graduate School of Business Administration, University of Colorado , Travel Research Association, c1980

Details

• NCID: BA51024087
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boulder, Colo.,[Salt Lake City, Utah]
• Pages/Volumes: v, 516-609 p.
• Size: 28 cm
• Classification:
  • LCC : Z6004.T6
  • LCC : G155.A1
  • DC19 : 016.3801/459104
• Subject Headings:
  • LCSH : Tourism -- Bibliography
• Parent Bibliography ID:
  • BA51020392