All the world and her husband : women in twentieth-century consumer culture

著者

書誌事項

All the world and her husband : women in twentieth-century consumer culture

edited by Maggie Andrews and Mary M. Talbot

Cassell, 2000

  • : pbk

タイトル別名

All the world and her husband : women in 20th-century consumer culture

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Many of women's everyday experiences and pleasures are tied up inextricably with consumption. Women have had a lifelong relationship with the marketplace. In research into consumer culture, it tends to be the activities, interests and expertise of women who take centre stage. This collection provides a range of different perspectives on women as consumers. The volume focuses on popular culture and its female consumers; this includes examinations of popular media and their targetting of female audiences, issues and themes associated with produce purchase, placement and promotion, and commodification.

目次

  • Introduction, Maggie Andrews and Mary M. Talbot
  • "all the world and her husband" - the Daily Mail, 1896-1936, Deborah Ryan
  • new disciplines for women and the rise of the chain store in the 1930s, Janice Winship
  • modernity tamed? women shoppers and the rationalization of consumption in the interwar period, Mica Nava
  • "the greatest invention of the century" - menstruation in visual and maternal culture, Alia Al-Khalidi
  • the historical romance and consumption of the erotic, 1918-1939, Sallie McNamara
  • "a material girl"? adolescent girls and consumer culture, 1920-1958, Penny Tinkler
  • Mrs Housewife and her grocer - the advent of self-service food shopping in Britain, Barbara Usherwood
  • decisions in DIY -women, home-improvements and advertising in postwar Britain, Jen Browne
  • "as seen on TV" - design and domestic economy, Alison Clarke
  • advertising difference - women and "consumer citizenship" in Western Europe, Anne Cronin
  • strange bedfellows - feminism and advertising, Mary M. Talbot
  • "thanks for stopping by" - gender and virtual intimacy in American shop-by-television, Mary Bucholtz
  • a self off the shelf? consuming women's empowerment, Deborah Cameron
  • fashioning the career woman - power-dressing as a strategy of consumption, Joanne Entwistle
  • "non-occasion" cards and the commodification of personal relationships, Jane Hobson
  • girl power and the postmodern fan at Boyzone conferences, Maggie Andrews and Rosie Whorlow.

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