New products : concepts, development, and strategy : sixth annual New Products Marketing Conference sponsored by the Detroit Chapter of the American Marketing Association, March 17-18, 1966

著者

• New Products Marketing Conference
• Scrase, Robert R.

書誌事項

New products : concepts, development, and strategy : sixth annual New Products Marketing Conference sponsored by the Detroit Chapter of the American Marketing Association, March 17-18, 1966

Robert R. Scrase, editor

（Michigan business papers, no. 43）

Bureau of Business Research, Graduate School of Business Administration University of Michigan, c1967

• NII書誌ID(NCID): BA51695559
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Ann Arbor
• ページ数/冊数: viii, 91 p.
• 大きさ: 23 cm
• 親書誌ID:
  • BA03689544