Marketing in travel and tourism

Author(s)

• Middleton, Victor T. C.
• Clarke, Jackie

Bibliographic Information

Marketing in travel and tourism

Victor T.C. Middleton, with Jackie Clarke

Butterworth-Heinemann, 2001

3rd ed

Note

Includes bibliographical references (p. [469]-474) and index

Details

• NCID: BA52254093
• ISBN:
  • 0750644710
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Oxford
• Pages/Volumes: xxii, 487 p.
• Size: 25 cm
• Classification:
  • LCC : G155.A1
  • DC21 : 338.47910688
• Subject Headings:
  • LCSH : Tourist trade -- Marketing
  • LCSH : Tourism -- Marketing