Strategic planning for collegiate athletics

著者

書誌事項

Strategic planning for collegiate athletics

Deborah A. Yow ... [et al.]

Best Business Books : Haworth Half-Court Press, c2000

  • : hbk
  • : pbk

大学図書館所蔵 件 / 全3件

この図書・雑誌をさがす

注記

Includes bibliographical references (p. 167) and index

内容説明・目次

内容説明

Comprehensive and concise, Strategic Planning for Collegiate Athletics offers a step-by-step approach to planning and managing successful athletic programs. For athletic administrators at the collegiate level (and those in high school or recreational programs), this valuable resource will help you analyze your organization's environment, set objectives, decide on specific actions, and obtain feedback to create a dynamic plan for your department. Addressing the advantages of devising a blueprint for your athletic enterprise--such as knowing what to expect of colleagues and having a clear picture of future directions--Strategic Planning for Collegiate Athletics offers you easily implemented methods and suggestions to help your athletic department develop a map toward greater success and achievement.According to a recent survey, athletic departments are much more effective when efficient and formal planning occurs every year and a long-range plan is in place. Strategic Planning for Collegiate Athletics provides you with a proven formula to help your athletic program expand and succeed at a higher level. This book gives insight into: using a team-building approach to plan and to develop leaders and involve a broad range of people in the planning process choosing which type of plan, strategic or tactical, is the best option for your organization performing a SWOT analysis of your department (Strengths, Weaknesses, external Opportunities, and Threats) to help you garner important information and identify critical areas for improvement setting strong objectives that identify specific results in key areas, state specific time periods for projects, and that are consistent with organizational standards and purposes devising operational, production, finance, and communication plans to efficiently fulfill your goals and objectives conducting a detailed planning audit of personnel, data, and reporting format to identify actions that will improve your planning process Containing helpful worksheets, outlines, and charts, Strategic Planning for Collegiate Athletics includes examples and suggestions from real-life athletics management situations. This invaluable guide will assist you in creating an ambitious and knowledgeable marketing plan for your athletic program that will bring pride, heightened success, and financial benefits to your organization.

目次

Contents Preface Acknowledgments Chapter 1. Perspectives on Planning for Athletic Programs Planning Is Important What Is Planning? Types of Plans Advantages of Planning for Athletic Departments Planning's Place in the Athletic Program Resistance to the Planning Process Lack of Management Training Planning Is Perceived as Unnecessary Implementation Problems The Greatest Needs of Today's Athletic Programs Summary Chapter 2. Overview of Strategic Planning What is Strategic Planning? The Strategic Planning Process in Athletics Defining Purpose Analysis and Assumptions Establishing Objectives Strategy Development Operational Plans Evaluation and Control Strategic Planning as a Process Strategy Implementation Summary Planning Process Worksheet Chapter 3. Defining Your Purpose The Importance of Defining Purpose Writing a Statement of Purpose Sample Mission Statements Evaluating a Purpose Statement Summary Purpose Statement Worksheet Chapter 4. Analysis and Assumptions External Analysis: Athletics in the Midst of Rapid Change Assessing Opportunities and Threats in the External Environment Internal Analysis Assessing Strengths and Weaknesses Making Assumptions Summary Analysis and Assumption Worksheet Chapter 5. Establishing Objectives Nature and Role of Objectives in Intercollegiate Athletics Alternatives to Managing by Objectives Characteristics of Good Objectives Types of Objectives Included in a Strategic Plan for Athletics Attendance Objectives Fundraising Objectives Constituent Objectives Using Environmental Analysis Data to Set Objectives Performance Contracts Periodic Review Summary Objectives Worksheet Chapter 6. Developing Strategy and Operational Plans Strategy Concepts Alternative Strategies Differentiated Strategy Focus Strategy Factors Influencing the Strategy Selected Operational Plans Summary Strategy Development Worksheet Chapter 7. Evaluation and Control Procedures: Monitoring, Feedback, and Reward Integration of Planning and Control Performance Evaluation and Control Attendance Monitoring and Control Contribution/Cost Controls Constituent Feedback Establishing Procedures Staff Performance Evaluation Guidelines Rewarding Exceptional Achievement Summary Evaluation and Control Worksheet Chapter 8. Raising Your Sights and Sharpening Your Tools Through the Use of a Planning Audit The Planning Audit Audit Personnel Objective, Scope, and Breadth of Audit Audit Data and Reporting Format Increasing the Level of Sophistication in Planning Summary Planning and Management Systems Audit Worksheets References Appendices Appendix A: Outline of a Strategic Plan Appendix B: Summary Strategic Plan Appendix C: Detailed Strategic Plan Appendix D: Employee Evaluation and Development Forms Index Reference Notes Included

「Nielsen BookData」 より

詳細情報

ページトップへ