The character of a corporation : how your company's culture can make or break your business
著者
書誌事項
The character of a corporation : how your company's culture can make or break your business
HarperCollinsBusiness, 2000
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注記
First published in Great Britain by HaperCollinsPublishers 1998
paperback edition 2000
Includes bibliliographical references and index
内容説明・目次
内容説明
It is corporate culture which really makes organizations triumph in the long term. Gareth Jones and Rob Goffee introduce a way of assessing and harnessing corporate culture. Having identified four distinct types of corporate culture - Networked, Mercenary, Fragmented and Communal - they advise executives on how to change their culture. They pose and answer two questions: what is your organization's culture? and is it the right one for the business challenges of the 21st century? In addition, the authors a ddress the ethical issues of manipulating the ways in which people relate to one another, and describe what kind of leadership styles tend to emerge in each type of culture.
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