Perfect m-commerce
Author(s)
Bibliographic Information
Perfect m-commerce
Random House Business Books, 2001
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Description and Table of Contents
Description
E-commerce is the phrase that has come into regular use to describe financial transactions conducted over the Internet infrastructure. M-commerce (mobile or multi-platform commerce) may soon become the primary way we interact with the networks: the European mobile market has been predicted to grow from 232 million to 23 billion pounds by 2003.
Table of Contents
- What will be the impact of m-commerce on industry?
- the Internet and m-commerce
- key issues surrounding m-commerce (including interactive TV)
- using m-commerce for business
- the future - beyond WAP, GPRS and 3G.
by "Nielsen BookData"