Healthy culture and unhealthy culture
著者
書誌事項
Healthy culture and unhealthy culture
Ashgate Pub., c2000
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注記
Includes bibliographical references
内容説明・目次
内容説明
Globalization has become a reality in the corporate world. Enterprise competitiveness is the key to survival in the new global jungle. In order to sustain long-term success, enterprise competitiveness must be supported by a healthy corporate culture. By proposing a framework consisting of a three-layer corporate structure and a set of seven principles of enterprise competitiveness, this book makes a clear distinction between healthy and unhealthy cultures. Hideo Yamashita presents a creative addition to the theory of global competition and comparative management, and provides a new dimension for management thinkers and corporate decision-makers in examining their competitive strategies. Essential reading to companies wanting to succeed globally.
目次
- Contents: What is corporate culture?
- What is healthy corporate culture?
- What is competitiveness?
- The 7 principles of enterprise competitiveness and the elements of competitiveness
- The Kami Way and the 7 principles of enterprise competitiveness
- Case study: the house of Mitsui and the house of Kohnoike
- Case study: the house of Mitsubishi and the house of Ohkura
- Case study: W.L. Gore and Associates, Inc.
- Co-ordination theory and corporate culture
- Epilogue
- Bibliography.
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