Guerrilla marketing : secrets for making big profits from your small business

Author(s)

• Levinson, Jay Conrad

Bibliographic Information

Guerrilla marketing : secrets for making big profits from your small business

Jay Conrad Levinson

Houghton Mifflin, c1998

3rd ed

Note

Includes bibliographical references (p. [362]-372) and index

Details

• NCID: BA52865610
• ISBN:
  • 0395906253
• LCCN: 98024984
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: viii, 388 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415
  • DC21 : 658.8
• Subject Headings:
  • LCSH : Marketing
  • LCSH : Small business -- Management
  • LCSH : Advertising