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Author(s)

• Smith, Gary R.
• Dorr, Eugene L.

Bibliographic Information

Display and promotion

Gary R. Smith, Eugene L. Dorr

（Occupational manuals and projects in marketing, 11）

Gregg Division, McGraw-Hill, c1978

2nd ed

Details

• NCID: BA52978504
• ISBN:
  • 0070586071
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: iv, 124 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA10543742