Psychology in media strategy

Author(s)

Bibliographic Information

Psychology in media strategy

edited by Leo Bogart

（Marketing research techniques series, 10）

American Marketing Association, c1966

Available at  / 3 libraries

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Note

Title from cover

Bibliography: p. 99-104

Related Books： 1-1 of 1

Details

  • NCID
    BA52996550
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Chicago
  • Pages/Volumes
    104 p.
  • Size
    23 cm
  • Parent Bibliography ID
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