Proceedings of the 2000 conference of the American Academy of Advertising

Author(s)

• American Academy of Advertising. Conference
• Shaver, Mary Alice

Bibliographic Information

Proceedings of the 2000 conference of the American Academy of Advertising

edited by Mary Alice Shaver

American Academy of Advertising, c2000

Note

Includes bibliographical references and indexes

Details

• NCID: BA53034795
• ISBN:
  • 0931030234
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: [Columbia, S.C.]
• Pages/Volumes: xvi, 241 p., p. xvii-xviii
• Size: 28 cm
• Subject Headings:
  • LCSH : Advertising -- Congresses
  • LCSH : Advertising -- United States -- Congresses