Strategic logistics management
著者
書誌事項
Strategic logistics management
（Irwin/McGraw-Hill series in marketing）
McGraw-Hill/Irwin, c2001
4th ed
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Notable changes occurring in the global marketplace since the publication of the first three editions of this book (1982, 1987, and 1993) have included e-commerce and widespread use of the Internet, growth of supply chain management, a continued explosion of computer and information technology worldwide, development of 24-hour markets with many organizations operating worldwide, and a continued corporate emphasis on quality and customer satisfaction. Trade agreements such as North America Free Trade Agreement (NAFTA), European Union, ASEAN and Mercosur have enabled corporations to implement regional, if not entirely global, logistics strategies. The fourth edition of Strategic Logistics Management has been significantly expanded to reflect these and the many other changes that have occurred, as well as to include state-of-the-art logistics information and technology. The basic tenets of the previous editions have been retained, but new material has been added to make the book more managerial, integrative, and "cutting edge." Strategic Logistics Management is still the only text that takes a marketing orientation and views the subject from a customer satisfaction perspective. While emphasizing the marketing aspects of logistics, it integrates all of the functional areas of the business as well as incorporating logistics into supply chain management. This book has been extensively revised and updated in the areas of technology, global coverage, and transportation. This book features brand new chapters on Supply Chain Management (Ch 2) and Measuring and Selling the Value of Logistics (Ch 17).
目次
Strategic Logistics Management, 4th Edition1. Logistics' Role in the Economy and the Organization2. Supply Chain Management3. Customer Service4. Order Processing and Information Systems5. Financial Impact of Inventory6. Inventory Management7. Managing Materials Flow8. Transportation9: Decision Strategies in Transportation10. Warehousing11. Material Handling, Computerization and Packaging12. Procurement13. Global Logistics14. Global Logistics Strategies15. Organizing for Effective Logistics16. Logistics Performance Measurement17. Measuring and Selling the Value of Logistics18. Strategic Logistics Plan
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