Foundations in strategic management
著者
書誌事項
Foundations in strategic management
South-Western College Publishing, c2002
2nd ed
- : pbk
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内容説明・目次
内容説明
Foundations of Strategic Management provides a concise and balanced introduction to the important theories and views of the field. The authors present an up-to-date look at the most critical topics in strategy today and use examples from cutting-edge firms to help learners begin to understand and develop decision-making and analysis techniques that are relevant in all types of organizations. Its brevity allows instructors to tailor their course by incorporating additional readings and cases of their choosing.
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