Women entrepreneurs only : 12 women entrepreneurs tell the stories of their success
著者
書誌事項
Women entrepreneurs only : 12 women entrepreneurs tell the stories of their success
J. Wiley, c1999
- : cloth
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注記
Profiles from the Ernst & Young entrepreneur survey conducted in September 1998
内容説明・目次
内容説明
Inspiring profiles of women who found fame and fortune-on their own Women Entrepreneurs Only addresses in human, practical, and professional terms what is perhaps one of the most significant business developments of this century: the dramatic growth of women-owned businesses. Eight million women own businesses that contribute nearly USD2.3 trillion annually to the economy, and these businesses are increasing at nearly twice the national average. Women are the exciting, cutting-edge players in the current age of entrepreneurship, beating the odds and epitomizing boot-strap success. This compelling book focuses on 12 of these outstanding entrepreneurs, providing behind-the-scenes profiles that deliver revealing personal accounts of what they did, how they did it, and why. The women profiled include: Sheryl Leach, creator of Barney the Dinosaur; Ebby Halliday, founder of Ebby Halliday Realtors, a USD2 billion company; and Ruth Fertel, owner of Ruth's Chris Steak House.
目次
Sheryl Leach--Barney: "Business Is Common Sense." Jenny Craig--Jenny Craig, Inc.: "I've Always Had a Lot of Confidence." Ruth Fertel--Ruth's Chris Steak House: "Treat Others the Way You Want to Be Treated." Joy Mangano--Ingenious Designs, Inc.: "The Product Is Always King." Mary Ellen Sheets--Two Men and A Truck: "Owning a Business Is Like Owning the Greatest Toy in the World." Doris Christopher--The Pampered Chef, Ltd.: "The Kitchen Store That Comes to Your Door." Dorothy J. White--Miracle Services, Inc.: "If You Do a Good Job, Someone Will Notice." JoAnne Shaw--The Coffee Beanery, Ltd.: "The Best Coffee in the World and Service with a Smile." Sharon Lobel--Seal--It, Inc.: "I'm Always Thinking About Different Ideas to Try." Ebby Halliday--Ebby Halliday, Realtors: "We've Made Service Our Priority." Sherrie Myers--Lansing Lugnuts: "We're Creating Memories for People." Deborah Johnston--Care Advantage, Inc.: "The Kind of Care Giver I Would Want for My Own Mother."
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