New directions in utility marketing : selected papers from the fifteenth annual Public Utilities Marketing Seminar presented by the Public Utilities Section and the Cincinnati Chapter of the American Marketing Association

著者

• Public Utilities Marketing Seminar
• Brown, Robert William
• American Marketing Association. Public Utilities Section
• American Marketing Association. Cincinnati Chapter

書誌事項

New directions in utility marketing : selected papers from the fifteenth annual Public Utilities Marketing Seminar presented by the Public Utilities Section and the Cincinnati Chapter of the American Marketing Association

Robert W. Brown, editor

（Michigan business papers, no. 53）

Bureau of Business Research, Graduate School of Business Administration, the University of Michigan, c1970

詳細情報

• NII書誌ID(NCID): BA55203678
• LCCN: 71631958
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Ann Arbor
• ページ数/冊数: xv, 79 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HF5006
  • DC : 658.8/09/36360973
• 件名:
  • LCSH : Public utilities -- United States -- Congresses
  • LCSH : Marketing -- Congresses
• 親書誌ID:
  • BA03689544