Beiträge zum Marketing-Management : Planung, Organisation, Controlling

Author(s)

• Köhler, Richard

Bibliographic Information

Beiträge zum Marketing-Management : Planung, Organisation, Controlling

Richard Köhler

C.E. Poeschel, c1988

Note

Bibliography: p. 290-303

Includes index

Details

• NCID: BA55938084
• ISBN:
  • 3791004352
• Country Code: gw
• Title Language Code: ger
• Text Language Code: ger
• Place of Publication: Stuttgart
• Pages/Volumes: xvii, 311 p.
• Size: 24 cm
• Classification:
  • SG86 : 17
• Subject Headings:
  • RSWK : Marketingmanagement