Global strategic planning : cultural perspectives for profit and nonprofit organizations
著者
書誌事項
Global strategic planning : cultural perspectives for profit and nonprofit organizations
(The managing cultural differences series)
Butterworth-Heinemann, c2002
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
This unique approach to strategic planning processes goes beyond the traditional application for the for profit sector, to address issues for the nonprofit sector, and global aspects of strategic planning. Most importantly, Dr. Katsioloudes measures the impact of cultural, organizational, national and global issues on the strategic planning process, whether in the forprofit or the nonprofit sector, and provides examples, exercises, and solutions to make this key part of international management easier and more successful. Based on the work entitled "Strategic Planning: Theory and Cases" by Marios I. Katsioloudes, Ph.D. and Robert D. Nale, Ph.D. Presents the impact of culture on the strategic planning process in both for-profit and non-profit sectors, including social responsibility, business ethics, benchmarking, global strategies, entrepreneurship, and technology issues. It is part of the best-selling "Managing Cultural Differences Series".
目次
- Foreword
- Preface
- An overview of the strategic planning process - An introduction to the strategic planning process
- Additional issues in the strategic planning process
- Strategy formulation - External strategic audit
- Internal strategic audit
- Strategic options: corporate level
- Strategic choice options: business and functional levels
- Implementation, evaluation and control in the SPP - Implementing strategies in the business and functional levels
- Evaluating and Controlling in strategic planning
- The SPP for the non-profit sector - A strategic planning process model for the nonprofit sector
- Strategic marketing for the public and the nonprofit sectors
- The SPP in the global environment - A framework for global strategic planning
- Doing business with newly emerging market economies
- Appendix
- Index.
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