The maturing marketplace : buying habits of baby boomers and their parents

著者

• Moschis, George P.

書誌事項

The maturing marketplace : buying habits of baby boomers and their parents

George P. Moschis ... [et al.]

Quorum Books, 2000

注記

Bibliography: p. [299]

Includes index

• NII書誌ID(NCID): BA56834925
• ISBN:
  • 1567203442
• LCCN: 99036602
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Westport, Conn.
• ページ数/冊数: xii, 303 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.33.U6
  • DC21 : 658.8/34/0844
• 件名:
  • LCSH : Consumer behavior -- United States
  • LCSH : Baby boom generation -- United States -- Attitudes
  • LCSH : Middle aged consumers -- United States -- Attitudes
  • LCSH : Aged consumers -- United States -- Attitudes
  • LCSH : Market segmentation -- United States