Understanding business marketing and purchasing : an interaction approach

著者

• Ford, David
• Industrial Marketing & Purchasing Group

書誌事項

Understanding business marketing and purchasing : an interaction approach

edited by David Ford on behalf of the IMP Group

Thomson Learning, 2002

3rd ed

注記

"Second edition published 1997 by The Dryden Press"--T.p. verso

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA57136152
• ISBN:
  • 1861527691
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: [London]
• ページ数/冊数: xiv, 488 p.
• 大きさ: 25 cm