Using the law for competitive advantage
Author(s)
Bibliographic Information
Using the law for competitive advantage
(University of Michigan Business School management series)
Jossey-Bass, c2002
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
With the arrival of expanding globalization, technology, and entrepreneurship the law has become an enabler that allows firms to globalize, to develop entrepreneurial ventures, to create a customer-focused company, and to create corporate values. This resource shows how individual managers can use the law to create competitive advantage for their company.
Table of Contents
Series Foreword. Preface. 1 Seizing Competitive Advantage: A Legal Plan for Managers. 2 Meet Your Customer Needs: Moving from Product Liability to Product Innovation. 3 Create Competitive Advantage Through Your Employees: Workers' Compensation, Wrongful Discharge, and Sexual Harassment. 4 Use Regulation as a Source of Competitive Advantage: Transforming Environmental Regulation into Value Creation. 5 Resources, Tools, and Values. Notes. The Author. Index.
by "Nielsen BookData"