Marketing communications for local nonprofit organizations : targets and tools

著者

• Self, Donald R.
• Wymer, Walter W.
• Henley, Teri Kline

書誌事項

Marketing communications for local nonprofit organizations : targets and tools

Donald R. Self, Walter W. Wymer Jr., Teri Kline Henley, editors

Best Business Books, an imprint of the Haworth Press, c2001

• : pbk

注記

"Co-published simultaneously as Journal of nonprofit & public sector marketing, volume 9, numbers 1/2 2001."

Includes bibliographical references and index

• NII書誌ID(NCID): BA57207523
• ISBN:
  • 0789017024
  • 0789017032
• LCCN: 2002018294
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: 265 p.
• 大きさ: 22 cm
• 分類:
  • DC21 : 658.8/001/4
  • LCC : HF5415 .M2936
• 件名:
  • LCSH : Nonprofit organizations -- Marketing
  • LCSH : Communication in marketing